ABTS 2014: Student Ambassador Challenge

Global Events

During the ABTS 2014, the 16 Student Ambassadors were split into teams and tasked with a challenge: Research the life cycle ((Research & Development, Production, Distribution and Marketing) of one of three identified Johnson & Johnson products and reflect on how it might change in response to customer needs over the next 10 years.  View team presentations:

• Team Invokana (Student Ambassadors representing BTE programs in Naples, Italy; Leiden, Netherlands; Panama City, Panama; Johannesburg, South Africa; and Taunton, Massachusetts, USA
• Team OneTouch Ultra Mini (Student Ambassadors representing BTE programs in Naples, Italy; Bucharest, Romania; Ambler, Pennsylvania, USA; and Taunton, Massachusetts, USA)
• Team Splenda (Student Ambassadors representing BTE programs in Panama City, Panama; Bucharest, Romania; Newark, California, USA; and North Plainfield, New Jersey, USA)

Click here for information on how to replicate this team-based ABTS 2014 Student Ambassador Challenge locally.